4 Buyer Persona Tips For Generating Leads
According to the leading Digital Marketing Company, as the popular proverb goes, “Only the wearer knows where the shoe pinches”. But who is the wearer, and where exactly does the shoe pinch? Buyer persona provides an answer to this question, by addressing pain points and current questions from (potential) customers. After all, customers can indicate like no other what they encounter and what solutions they are looking for.